Cause marketing has taken center stage in a big way. Finding and implementing brand purpose into marketing has been shown to lead to incredible growth and brands are going the extra mile to introduce purpose into both their offerings as well as interactions with consumers.
Sonia D’Souza Bhavsar is the Founder of Dropledge, a mobile gamification platform that aims to address social issues and help people make informed decisions through games.
Cause marketing has taken center stage in a big way. Finding and implementing brand purpose into marketing has been shown to lead to incredible growth and brands are going the extra mile to introduce purpose into both their offerings as well as interactions with consumers.
Dropledge's Founder Sonia D'Souza-Bhavsar shares her view's on Women's Day [...]
Gamification can change the way people look at current issues & their approach to social causes, said Sonia D'Souza-Bhavsar, Founder, Dropledge in a conversation with Sustainability Zero
An interactive approach combined with technology can be key in bringing a change in the way people look at current issues" Dropledge Founder Sonia D'Souza-Bhavsar speaks with Sakal Times about the organization, gamification for a good cause & our first initiative Ocean Heroes.
"Initiative not only caters to gamers, but to also bring [...]
“Issues of global scale cannot be solved with a handful [...]
Mumbai: To bring a change in the world, there is a need for a collective transformation in attitude and behavior of the society.
A game to not only promote clean oceans and dangers of plastic dissemination and but also raise awareness amongst the community - As mentioned in The Hitavada
