Cause marketing has taken center stage in a big way. Finding and implementing brand purpose into marketing has been shown to lead to incredible growth and brands are going the extra mile to introduce purpose into both their offerings as well as interactions with consumers.
An interactive approach combined with technology can be key in bringing a change in the way people look at current issues" Dropledge Founder Sonia D'Souza-Bhavsar speaks with Sakal Times about the organization, gamification for a good cause & our first initiative Ocean Heroes.
“Issues of global scale cannot be solved with a handful of individuals, it needs participation from a collective society." Here's to more conversations in the future! Read More... http://bit.ly/DropledgeIndiaTechOnline